Many Opportunities Ahead at AdKarma


by Abby Roderique

7/30/13

I started as an intern with AdKarma as a Media Assistant in January and was recently hired full-time as an Account Executive in early June. Online Advertising is definitely a fast-paced and exciting industry to be in. I started off just trying to develop an understanding of online display advertising and then jumped right into pre-roll advertising not too long after that. From what I’ve seen, pre-roll is the place to be right now since video advertising is expected to increase by 50% in 2013 alone. It is very exciting looking at all the opportunities ahead and I cannot wait to share with publishers the services that AdKarma can provide. I love that the online advertising industry is so dynamic, and there is something new to be learned every day. I cannot wait to see where the industry goes next!

I could not have asked for a better company to work for either. The continuous motivation and tenacity of my colleagues really provides for a prolific work atmosphere, and I have enjoyed seeing that everyone’s hard work is paying off! AdKarma has also provided a number of teambuilding activities outside of the office for everyone to get to know each other and become a more cohesive team. This young, determined work environment has certainly made me even more driven to accomplish all my goals in the coming months. I cannot wait to get to know my co-workers even more and see my publisher’s revenue grow as 2014 comes to a close.